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3. 数据分析精准:在这个数据时代,数据分析对于广告效果的判断和优化越来越重要,Toutiao Advertising提供了详细的数据分析报告,可以让广告主快速了解广告的效果和目标用户反应,从而进行优化和调整。

三、平台操作流程

1. 注册账号:首先需要注册Toutiao Advertising的账号,其次需要营业执照,成立时间在一年以上,且年检合格。

2. 选择广告形式:广告主需要根据自己品牌需求选择最符合自己的广告形式进行营销,例如内容广告、品牌推广、APP下载、社区广告、直播广告、小游戏广告等等。

3. 确定投放策略:这里需要根据自己的定位和目标用户精准定向,同时也需要根据投放目的、投放时间、投放流量等多种因素来确定投放策略。

4. 设备广告物料:广告主需要自行设计并提交广告物料,包括图片、视频等,同时也需要自己确定落地页,在这里可以根据自己的需求进行定制。

5. 设置广告预算:广告主需要自行设置自己的广告预算,并根据预算来进行投放,同时,需要进行足够的投放时间,以便更好地展现广告效果。